1905 movie network news Written, directed, and starred by Yang Zi, the movie "Dragon Horse Spirit" will be released nationwide on April 7. A few days ago, the movie released a poster version of the "Confession of the Years", in which Jackie Chan and Chi Rabbit "One Man, One Horse" walk side by side, with rich emotions and a warm atmosphere. In the movie, Jackie Chan plays Lao Luo, a down-and-out dragon and tiger martial artist. He roams the set with his love horse Chi Rabbit, who is dependent on each other. The action scenes of "One Man, One Horse" are not only wonderful, but also full of freshness. They are family members who accompany each other in the play, and they are each other’s best partners outside the play.

On the occasion of 60 years of filmmaking, Jackie Chan starred as a dragon and tiger martial artist in "Dragon Horse Spirit", which is full of sincere emotions along the way. The sentence "Life will grow old, movies will not" on the poster is very touching, and it is also the big brother’s affectionate confession to his 60-year film career. Entering the industry at the age of 8, he has brought nearly 200 works in 60 years of filmmaking, presenting countless amazing action scenes. The big brother followed his original intention with his whole life, and the pain will not erase his love, and the injuries on his body have made the light in his eyes.

Jackie Chan filmed an action scene with an injury, and the set received continuous applause

Jackie Chan: I’m really ashamed to clap my hands with such a simple action

The big brother’s nine-needle closure and delayed surgery to shoot "Dragon Horse Spirit" not only stems from his love for the script, but also from his deep love for the movie, as well as his empathy for the situation of the Dragon Tiger Martial Artist action actors. On the set of the movie "Dragon Horse Spirit", you can often see the figure of the big brother in his seventies fighting for the action drama, sliding down a few meters high stairs, fighting on the second floor of the hanging air, and fighting against three. As always, it is wonderful. There is a scene that requires the big brother to turn over and sit on the railing on the second floor. The big brother thinks it is very simple, but under the strong request of the director, he still prepares protective measures. When the big brother completed the action perfectly, the staff applauded enthusiastically, and the big brother who heard the applause was a little lonely, "I’m really ashamed to clap my hands for such a simple action." The shame of the big brother came from the high requirements of himself, and the applause of everyone was a sincere tribute to the big brother’s insistence on high requirements.

Jackie Chan’s eyes were moist, and he responded emotionally to netizens’ "distressed" comments　

Big Brother: As long as I can play another day, I will definitely play in person

In the behind-the-scenes scene of the movie, the figure of the eldest brother who fought hard made many people sigh with emotion. For the eldest brother who is still on the set at the age of 68, some netizens are distressed, some netizens are worried, and some netizens are puzzled. In response to everyone’s concern, the eldest brother responded with tears and a warm heart, "I used to fight for life, then for the fans, and now I fight for myself, I want to prove that I can still do it". For the eldest brother, going all out is not only to present the best side to the fans, but also to be worthy of myself, "As long as I can play for one day, I hope to have a play for you every year. I will definitely play in person. This is my promise to you."

The movie "Ryoma Spirit" will be released nationwide on April 7.

1905 movie network news Recently, the online financial crime film starring Guo Fucheng and Lin Jiadong released a positive clip. Guo Fucheng and Lin Jiadong staged a violent and hard-core hand-to-hand combat in a cramped room, which made people hold their breath and feel very enjoyable. Zhuo Jiajun changed his previous hesitant and submissive posture and launched a Jedi counterattack to his evil boss Chen Mingzhi.

In the clip, Chen Mingzhi, who hurried back to his younger brother and wanted to take him away, was ambushed by Zhuo Jiajun who had already been lying under the bed. The former fell to the ground and continued to suffer from the latter’s fierce attack. The two started a fierce fight under the bed; between the fists and feet, Chen Mingzhi struggled to pull out his pistol, and immediately pushed the atmosphere to the peak of "either you die or I die"; the two of them fought for guns with both hands, each not giving in, dragging and scuffling back and forth under the bed board, grabbing the gun and accidentally misfiring, "bang" alerted the whole building, and at the same time, police officer Sun Bin (played by Ren Dahua) was on alert, raising his gun with both hands and bringing a group of police officers into the scene.

Zhuo Jiajun waited for the opportunity to turn the situation around, pounced on Chen Mingzhi, and pulled his hands clutching the pistol to the back of his head. At this moment, Chen Mingzhi gritted his teeth and squeezed out a sentence "I want your whole family to be buried with you" – instantly angered Zhuo Jiajun, who was already resentful because his daughter was kidnapped by him; he gritted his teeth, his eyes were fierce, and he shouted with all his strength to force him step by step, and the gun went off again during the competition. Zhuo Jiajun took advantage of the situation to grab the pistol and aimed it at Chen Mingzhi, and his eyes were full of resentment that wanted to kill him; when life and death were at stake, Sun Bin appeared in time and hit the pain point to stop Zhuo Jiajun who was almost out of control: "If you fire this shot, you won’t be the father of the child."

　Guo Fucheng and Lin Jiadong powerfully presented the thrilling ultimate contest between Zhuo Jiajun and Chen Mingzhi with full emotions and solid body language. The most touching thing is that the two people who seem to be in opposition to good and evil are actually bound by family ties. One loses his mind because his daughter is in danger, and the other secretly murders because his younger brother is killed and maimed. The former is at risk and hovers on the edge of the law, while the latter’s repeated mistakes are hateful and pitiful. Good and evil are no longer a clear black and white choice, but a quagmire where small individuals are forced to struggle back and forth in order to survive and protect their relatives.

This intense antagonist scene is naturally inseparable from the full commitment of the creators – "there is a feeling that no one can escape at the end". The producer shared this thoughtful idea when talking about the narrow setting of this scene. The two movie masters said in unison that because of the small space and high camera position, the action scene is very difficult. Lin Jiadong laughed and called himself a "masochist". He still insisted on playing due to his injuries and completed the shooting in one go. Guo Fucheng also bluntly said that he has not filmed an action scene with such high intensity for many years. While he was quite challenged, he also praised the tacit understanding of working with Lin Jiadong again after more than a decade, and witnessed each other’s growth.

　　Autonavi guide fully upgraded and released "2022 must-go list"

　　The real choice of those who have come here Autonavi guide released "2022 must-go list"

　　A few days ago, the "Autonavi Guide", a travel decision-making service under Autonavi Maps based on the "real choice of visitors", announced a comprehensive upgrade and officially released the "2022 Must-Go List" (hereinafter referred to as the Must-Go List).

　　This is also another important upgrade of Autonavi’s guide since Autonavi Maps released its new brand value proposition "Familiar Everywhere" in July last year, positioned as the "Open Service Platform for Going Out and Living a Good Life" and launched the "Personal Guide".

　　True and fair "must-go list"

　　Today, with the explosion of information, a wide variety of life strategies on the Internet have enriched the choices of users, but the thick "Internet celebrity filter" has also brought a lot of trouble to the selection process. The phenomenon of shop brushing praise, rushing lists, and bidding rankings has emerged in an endless stream, increasing the decision-making cost of ordinary users.

　　The purpose of the Autonavi guide is to focus on authenticity and fairness, to truly serve users and small and medium-sized merchants, and to do no bidding ranking or charge any fees.

　　The Autonavi guide launched this time has achieved a comprehensive upgrade from the size of the candidates, the classification of main scenes, and the ability to recommend and share personal lists under the premise of fair competition, and is committed to providing users with the most realistic and objective decision-making guide for going out of the house.

　　It is understood that the Autonavi guide must-go list includes: must-go list – restaurant, must-go list – hotel, must-go list – attractions, must-go list – fun four travel scene list. A total of 3,277 high-quality stores in 23 cities across the country made the list.

　　Users only need to search for [Autonavi Guide] on the homepage of the Autonavi Map APP, and they can see the recommended lists of high-quality stores in different categories of "must-visit lists".

?

?

　　Meet user requests to create a "good life"

　　In order to effectively provide users with an "open service platform for going out and living a good life" and help users find the information they want more easily, the Autonavi guide provides more than 100 subcategories based on the original categories of food, hotels, attractions, shopping, entertainment, etc., combined with actual demand scenarios, according to the personalized dimensions such as category characteristics, core attractions, and age distribution.

　　The must-visit list goes deep into the four major consumption scenarios of restaurants, hotels, attractions, and entertainment, forming 19 themed recommended lists for users to easily inquire about the destinations they want to visit.

?

?

?

?

　　In addition, on the destination details page of the must-visit list, you can also see the recommendation guide of individual users as a reference for screening the final destination. That is to say, ordinary users can not only create a customized list for their favorite store, but also add practical information to help more users achieve "everyone for me, I for everyone".

　　It is reported that the segmentation function originated from the "Autonavi Guide – Personal Guide" released in July 2021, where users can share their life experiences and interests.

?

?

?

?

　　[Advertising]

(Disclaimer: The content of this article is published or reproduced on this website. It only represents the author’s personal opinion and has nothing to do with this website. For readers’ reference only, please check the relevant content by yourself.)

?

Original, Wang Yaqi, e-commerce online

Text | Wang Yaqi

Editor | Sask

The mini-drama market is welcoming a "regular army", and this time, it is Zhou Xingchi.

On June 2, Zhou Xingchi’s short drama "Golden Pig and Jade Leaf" was launched, and the first hour of go LIVE’s broadcast volume exceeded one million. As of press time, the first episode of the update has attracted extensive attention in the industry, and the broadcast volume in two days exceeded 31 million.

As a heavyweight figure in the domestic comedy industry, the name "Xingchi Zhou" itself has its own popularity. Especially in the past two years, the output of "Xingye"’s works has not been high – in addition to serving as an executive producer in last year’s animated film "Monkey King", the last film where Xingchi Zhou served as director was "New Comedy King" in 2019, and the work basically remained "updated every three or four years".

This means that although "Golden Pig and Jade Leaf" is a short drama, it has the appeal of "Star Lord", and the audience chassis will not be weak.

From Chen Sicheng, Wang Jing to Zhou Xingchi, the end of the "regular army" is making micro-short dramas gradually standardized and marketable from a supplementary shooting method. The "2023-2024 China Micro-Short Drama Market Research Report" shows that the micro-short drama market size has reached 37.39 billion yuan in 2023, is expected to exceed 50 billion yuan in 2024, and will exceed 100 billion yuan in 2027.

In 2023, the total box office of Chinese movies is 54.92 billion yuan, and the micro-drama market has reached 68% of the movie box office.

Ten years ago, online dramas, like today’s short dramas, gradually occupied the market share of the traditional film and television industry. Ten years later, micro-short dramas became popular in the market. For actors and directors who are familiar with long videos, shooting micro-short dramas is often ridiculed as "dimensional reduction", but as short dramas become more and more popular, this ridicule began to weaken, and instead, audiences chasing short dramas quietly became a new trend.

However, one question was, could Zhou Xingchi win the reputation of the short drama by relying on the big director and famous characters?

Zhou Xingchi made a short play and encountered acclimatization

"Golden Pig Jade Leaf" tells the story of a "romance scam". The main plot revolves around intern lawyer Ye Xiaolai teaming up with live streaming host Zhu Hao to uncover the truth of the "romance scam" in order to save his sister Ye Xiaohui. From the first episode, it can be felt that the filming team tries to generate jokes in the process of joint adventure through the strong contrast between Taiwanese girls and Northeast guys.

With the golden sign of "Zhou Xingchi", whether it is the production team, the cast or the texture of the picture, it can be seen that they have spent a lot of time. In terms of actors, "Golden Pig and Jade Leaf" has invited many comedians such as Tudou, Jiang Shimeng, Pai Xiaoxuan, Zhang Baiqiao, Xu Zhisheng and so on. In terms of shooting methods, the use of film-level photography art teams also guarantees the camera presentation of short dramas.

However, after the first episode aired, it was obvious that "Golden Pig and Jade Leaf" encountered "acclimatization" in the skit industry.

Some netizens commented: "If it wasn’t for Zhou Xingchi, I might not have clicked on this short drama." The lack of fast pace and dense setting of explosive points are the most criticized problems. The first episode is more than 6 minutes long, but the plot is still in the foreshadowing stage – which is obviously not in line with the viewing habits of the short drama audience. According to the data compiled by the short drama study room, in the popular short dramas from January to July 2023, 90% of the themes are still dominated by "cool", such as God of War, crossing, rebirth, counterattack, etc., which are all popular themes.

In the first episode, the only joke that was caught by netizens was a joke by comedian Xu Zhisheng. The company employee he plays uses "irony" to convey a number of social hotspots such as "nuclear sewage in Japan" and "the proliferation of shootings in the United States". But this is obviously not related to "cool". From the plot of a single episode, I can’t feel the ups and downs of the plot. In summary, it is "not enough to catch people".

In an interview with The Beijing News, Yi Xiaoxing, the executive producer of "Golden Pig and Jade Leaf," once said, "With the sign of Stephen Chow hanging, the layout of what you make is smaller, and it seems almost interesting." This may also be the reason why "Golden Pig and Jade Leaf" bypasses the market-proven answer to the cool drama, and instead combines suspense, love, comedy, thriller, action and even science fiction elements into one drama.

The short dramas that have become popular since last year, such as Fang Mimeng, the producer of "Black Lotus Superior Manual" and "I will be a stepmother after the 1980s", have said as early as the official account era that the highest forwarding rate of the title is nothing more than "hot spots, money, sex, violence". After starting to shoot the short dramas, the dramas that come out of the circle are also closely attached to "revenge", "reversal", "counterattack" and other eye-catching elements. In contrast, the concept and layout of "Golden Pig and Jade Leaf" have been established, but whether the plot can attract the audience will be a more difficult challenge.

On the other hand, although it is a short play, "Golden Pig and Jade Leaf" is more like a work under the shell of a traditional film and television drama.

It started on April 12 and finished on the 25th. It only took 13 days to shoot in total. The short shooting period is in line with the usual characteristics of short dramas, but in terms of shooting methods, it is reported that it adopts the rhythm of movies, but the plot is split into 24 episodes. This directly led to its plot promotion being "film-style succession", and the single-episode viewing experience was not good. In fact, it did not grasp the essence of short dramas. In addition, on the short video platform with vertical screen viewing as the mainstream, the use of horizontal screen shooting is not in line with the consistent viewing habits of short drama audiences.

At present, "Golden Pig and Jade Leaf" has only been released for one episode, and it will start to be updated during the Dragon Boat Festival. This method of breaking down movies into short videos has almost never been tried before. Whether it can break industry stereotypes depends on whether the plot of the second episode can reach a breaking point.

Compared with grades, amplifying the "Stephen Chow effect" is more critical

The birth of "Golden Pig Jade Leaf" is inseparable from the promotion of the short video platform.

In January this year, Douyin announced an exclusive collaboration with Stephen Chow to develop and operate "9527 Theater". "9527" is named after Stephen Chow’s classic film "Tang Bohu Dips Autumn Fragrance". Chow played Tang Bohu sneaking into Washington as a servant, and the servant number was "9527" at that time. According to New Arm, Douyin and Chow are expected to be paid at least about 30 million yuan for the 9527 theater, but it is not clear how many skits will be filmed.

"E-commerce Online" once mentioned in "The" Rapid "Short Drama, Using 100,000 Costs to Leverage Ten Million Businesses" that there are different sharing standards for the cooperation between the producer and the short drama company and platform. First, the account sharing system, the company and the platform will guarantee the bottom income of the producer and the user’s payment of the account sharing income, which can reach 7% or more; second, the buyout system, the company and the platform spend a certain price to buy out the series, and the producer cannot get the subsequent account sharing. In the profit model, there are also brand customization, user recharge, paid subscription and other methods.

At present, "Golden Pig Jade Leaf" has not yet started paid episodes, and the first season has not been implanted with advertisements, so the income cannot be observed. However, according to the short play study room, the second season of "Golden Pig Jade Leaf" has been sold on February 28 this year, and the price has reached 8 million yuan.

Zhou Xingchi is a golden signboard. If fans pay attention, they will find more than 100 easter eggs with Zhou Xingchi elements in "Golden Pig Jade Leaf", which can be called "Super Love Killing". But how long this head appeal can last may be marked with a question mark.

Some netizens said, "Zhou Xingchi has never understood that the audience likes to watch him, not watch him shoot other people." Many fans also questioned this time’s "Golden Pig Jade Leaf": "Is the star content low? Zhou Xingchi neither directed nor acted, is this a real-life version of’romance scam ‘and killed me?" Contrary to the audience’s expectations, Zhou Xingchi served as the producer of "Golden Pig Jade Leaf" this time, directing the creation of characters, plot setting and post-editing, but did not star or direct.

However, even if the famous director ends up, it may not necessarily make the audience buy it. Not long ago, Wang Jing, a director who has directed many business cards such as "Nine-Pin Sesame Official" and "God of Gamblers", ended up shooting a short play and served as the screenwriter + director of "Billions of Silly Princes". For this reason, "Sister Pomegranate" Yuan Qiongdan was invited to play the mother of the heroine in the play. The play has a total of 100 episodes, and the last 90 episodes need to be paid to watch, and it will cost about 150 yuan to unlock the whole film. But as of press time, "Billions of Silly Princes" has only been played 8.60 million times in Douyin.

Since the development of micro-short dramas, big factories and platforms with more resources and strength have been discontinued one after another. Kuaishou is one of the earliest platforms to enter the market. It launched the "Xingmang Short Drama" record label very early to build a quality support system for short dramas. In January this year, Douyin launched the "Chenxing Plan" to support high-quality content creators, announcing that it will invest the highest million-level cash and 100 million-level traffic support for single works.

The platform’s enthusiasm for short dramas is not difficult to understand – there is a joke in the short drama industry: "The producer and the distributor are all working for the platform. Your drama may be mushy, but the platform will not lose money". This is because the cost of in-feed ad will account for 80% or more of the total cost of a short drama from production to market. There have been media reports that even in a relatively ideal situation, the ROI (return on investment) of the domestic market can reach 1.1-1.2, that is, spend 1 million yuan in-feed ad to earn 100,000 yuan.

In addition to the competition between platforms, the various roles in the traditional film and television industry chain, the "regular army" is also quietly entering the industry. For example, Chen Sicheng also prepared a mini-drama of the same name after the movie "Vanished Her" exploded.

Drawing in Zhou Xingchi, can "Golden Pig Jade Leaf" win word-of-mouth? It is still unknown.

But perhaps for the short video platform, word-of-mouth is no longer so important. Through the "Zhou Xingchi effect", pulling more big directors, famous celebrities and brands to settle in, jointly making the cake bigger and attracting more small and medium-sized players, may be a sure-fire business. As for switching from long videos to short videos, will you encounter "acclimatization"? When the head practitioners with their own traffic enter the game, constantly explore the gameplay and accumulate experience, the quality of short dramas is bound to have a qualitative leap, and a more word-of-mouth short drama record label will be born.

Original title: "Zhou Xingchi shot a short play, the first episode on the line has been credited 30 million?"

Read the original text

1905 movie network news At the beginning of this year, the starring film was released in the mainland, and finally earned 110 million yuan at the box office and gained a good reputation. Recently, he has been rehearsing the stage play "Jiang/Yun · Zhi/Room". This time, Zhang Zhen will not only play the classic character Jiang Bin Liu in the well-known work "Secret Love Peach Blossom Land", but also his stage debut, which has attracted much attention from all parties. This year coincides with the 35th anniversary of the public performance of "Secret Love Peach Blossom Land", which also makes the performance of "Jiang/Yun · Zhi/Room" more anticipated. It is reported that "Jiang/Yun · Zhi/RoomIt will premiere in Taipei on April 2.

The play "Secret Love in Peach Blossom Land" is divided into two stories: "Secret Love" and "Peach Blossom Land". It premiered in Taiwan, China in 1986 and caused a sensation. Over the next 35 years, "Secret Love in Peach Blossom Land"And it lasts forever.Touring the world, the show has also become a must-see classic for theater fans. Among them, "Secret Love" is a modern tragedy that tells the sad story of Jiang Bin Liu and Yun Zhifan, lovers who were forced to disconnect in the torrent of big times, only to meet in a Taipei ward decades later.

Zhang Zhen, Xiao Ai

"Jiang/Yun · Zhi/Jian" is based on the story of "Secret Love" in the drama "Secret Love in Peach Blossom Land." The original work used a lot of white space. How "Jiang/Yun · Zhi/Jian" will enrich the situation between the two people, and the letters written by Jiang Bin Liu and Yun Zhifan, are full of expectations. "Jiang/Yun · Zhi/Jian has been lined up twice in Taipei, and it feels very special," said Lai Shengchuan. "It should be far more than I originally imagined. The letter exchange between the two characters in" Secret Love in Peach Blossom Land "has become a poem that brings out an entire era."

Zhang Zhen, Jin Shijie, Lai Shengchuan

In the previous version,,,,,, and other actors played Jiang Bin Liu and Yun Zhifan respectively. This time, in the stage play "Jiang/Yun · Zhi/Room", Jiang Bin Liu changed hands and was played by Zhang Zhen for the first time, while Yun Zhifan continued to play Xiao Ai, who had played the role four times before.

It is worth mentioning that Lin Qingxia, Ding Naizheng, Huang Lei and others also participated in the screenwriting of "Jiang/Yun · Zhi/Room" this time.

For Zhang Zhen, who challenged the stage for the first time and starred in the classic role "Jiang Bin Liu" for the first time, Lai Shengchuan was very satisfied. He said, "Some actors, I will talk to them a lot to slowly find and adjust the role and performance method. Between Zhang Zhen and Zhang Zhen, there are relatively few words, and I find that he is using his brain and emotions to find the role of Jiang Bin Liu every day. I am very happy to see the growth of this character every day, and it is about to take shape. Because it is the performance of many stories of Jiang Bin Liu in addition to his’secret love ‘, Zhang Zhen must be the most knowledgeable actor of all the actors who have played this role. I never imagined that after many years, the character I created can still have such a rich life now!"

All these years, have you ever thought of me?

See you in "Jiang/Yun · Zhi/Jian".

The spotlight in the entertainment industry has undoubtedly fallen on Lisa recently, who participated in a controversial show, the Crazy Horse Show. This was supposed to be a personal matter for her, but as the incident unfolded, Yang Ying and Zhang Jiani were also involved.

It is reported that Zhang Jiani was photographed showing up at the Crazy Horse show and kept taking pictures, looking very happy. Although Yang Ying was not photographed entering the show, someone broke the news that she appeared at the door. This made netizens question whether their behavior was appropriate. After all, the performance form of Crazy Horse Show is relatively special.

At that moment, a person claiming to be the mother of a minor reported Yang Ying to the relevant departments, hoping to ban her. The reason is that Yang Ying’s public appearance to watch Crazy Horse Show has caused a lot of public opinion. The mother said that her 11-year-old daughter even called classmates to perform striptease and hold parties in public in support of Yang Ying.

As soon as the news came out, it immediately caused widespread attention and discussion among netizens. Some people questioned the authenticity of the news, thinking that it was made up. However, Yang Ying was **** it should be true, because there are pictures and the truth. This made many fans feel chilled, because according to the usual attitude of celebrities, it is generally a disguised admission that Yang Ying really watched Crazy Horse.

In the face of such questions and reports, Yang Ying has not responded. She has not denied that she watched Crazy Horse, nor has she offered any explanation or clarification for the reported incident. This has left many fans disappointed and dissatisfied that she has not taken due responsibility.

In this regard, an industry insider revealed that because of Yang Ying’s controversial behavior, the advertising operation of a certain platform has begun to investigate her advertisements. If what the industry insider said is true, then Yang Ying’s star path may be seriously affected, and even face a "soft ban".

Not only that, but also netizens found that setting Yang Ying’s photo as an avatar was not allowed. This detail further aroused the suspicion and dissatisfaction of netizens, thinking that there might be something wrong with her. However, just as everyone was discussing, Yang Ying’s fan official blog responded that the inability to change the avatar was due to a system problem and had nothing to do with Yang Ying herself.

Although the fan official blog explained this, because Yang Ying did not respond personally, netizens were skeptical of its credibility. They hoped that Yang Ying could respond to the matter in person and clarify the truth. If he really went to Crazy Horse Show, he should admit it generously; if he didn’t go, he should quickly deny it. This unclear attitude will only make fans feel chilled and disappointed.

In this incident, whether it is Lisa, Yang Ying or Zhang Jiani, they should be held responsible for their actions. As public figures, they should understand the consequences of their actions. Especially for fans who are minors, their actions may have a bad impact and demonstration effect. Therefore, they should act cautiously and set the right example.

Overall, this incident has aroused netizens’ attention and reflection on the behavior of entertainment celebrities. We call on all public figures to consciously abide by laws and regulations and social morals and good customs; at the same time, we also hope that relevant departments will strengthen supervision and punishment to maintain normal social order and public interests.

Responsible editor: