The first shot of price reduction after the Spring Festival! BYD Qin entered the price range of 70,000 yuan

ten past six p.m.[The first shot of price reduction after the Spring Festival! BYD Qin entered the price range of 70,000 yuan] On February 18th, Wang Chuanfu, chairman and president of BYD Co., Ltd., said at the Guangdong High-quality Development Conference: "At present, the transformation of the automobile industry has entered the deep water area, and the electrification transformation continues to drive in the fast lane, and the intelligent transformation begins to shift gears to speed up. The development of new energy vehicles will only run faster and faster, and will not give us the opportunity to stop, slow down and catch our breath. "

One day later, BYD announced the launch of two models, Qin PLUS Glory Edition and Destroyer 05 Glory Edition, and the starting price dropped to 79,800 yuan. It is worth mentioning that in February, 2023, a year ago, BYD and Tesla both launched a price war, among which Qin PLUS DM-i version reduced the price to less than 100,000 for the first time. The price offensive also made Qin PLUS the best-selling product in China A-class car market in 2023, with cumulative sales exceeding 400,000 vehicles last year.

After this price reduction, the starting version of Qin PLUS Glory Edition has created a new low in the price of plug-in hybrid cars of the same level in the industry, which is close to the price of joint venture and independent fuel cars such as Buick and Changan. The reporter also learned that BYD’s price cuts have attracted close attention in the industry, and many car companies are studying countermeasures, and it is not ruled out that they will follow up the price cuts.

report